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The mapping community presents:

In collaboration with:

What is Map Camp?

It started in 2017 with a tweet from Simon Wardley asking if anyone would like to have "a small meetup in London on mapping". It had so much interest that it quickly turned into a full-day event. Map Camp includes a series of talks and workshops about mapping techniques used in organisations.

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"Map Camp has been built on the adoption of Wardley Mapping. It is about the use of maps for understanding a competitive landscape. All maps are welcome"

- Simon Wardley - former advisory board member of startups. creator of Map Camp and Wardley Mapping. 

Agenda

Welcome to Map Camp, the enchanting virtual conference where the magical arts of Wardley Mapping, recoverability, and sustainability collide! For one extraordinary day, our team of Wardley Map wizards will conjure up a spellbinding experience, guiding you through the mystical realms of business strategy, digital transformation, and technological innovation. Whether you're battling the dark forces of supply chain disruptions or seeking to cast a spell of climate change resilience over your organization, Map Camp will provide you with the knowledge and skills you need to become a master wizard. We celebrate diversity and inclusion, welcoming all wizarding world enthusiasts to join us on this enchanting journey. So, grab your wand (or laptop) and get ready to put the "fun" in "functional strategy" as we explore the magical tools needed to triumph over even the most daunting challenges. Join us for an magical virtual experience! 

All times shown are in the (BST) time zone.

8AM

Welcome & Introduction
Simon Wardley & Steve Hutson

8.15AM

Keynote 
with Simon Wardley
The Enchanted Library

(BST) Time zone

09:00 - 09:45

The Secret to Building a Business: Make it Stressful

(Charles Burdett, Pip Decks)

09:45 - 10:00

 Break

10:00 - 11:30

Sustainable Strategy and the Methods of Mapping

(Dave Hora and Barry Smart)

11:30 - 11:45

 Break

11:45 - 12:30

To Arrive at Green Software you Need a Map

(Anne Currie)

12:30

Lunch

The Crystal Cavern

(BST) Time zone

09:00 - 09:45

How are we Going to get Better?  Involving Patients in Healthcare Improvement work

(Sarah Mackie)

09:45 - 10:00

Break

10:00 - 11:30

A Practical Guide to Successful Change 

(Chris Daniel and Maha Tourbah)

11:30 - 11:45

 Break

11:45 - 12:30

Adaptive Socio-Technical Systems with Architecture for Flow

(Susanne Kaiser)

12:30

Lunch

1330

Charity Update / Sponsor Thank you
Guest Speaker

1400

Keynote - Resilience in Exhausting Times
Cat Swetel

15:00 - 15:45

The Ripple Effect: Potential Impacts of Small Changes on Wardley Maps

(Orhan Aktaş)

15:45 - 16:00

 Break

16:00 - 17:30

Taking Wardley Mapping to Your Organisation – Lessons and Tactics from the Field

(Andie Nordgren & Ben Mosior)

17:30 - 18:00

Time to Network

15:00 - 15:45

Panel Discussion on AI

(Adam Bouhenguel, Sarah Clarke, Sarah Novotny)

15:45 - 16:00

Break

16:00 - 17:30

What Does 'Land Back' Really Mean?

(JD Carlston and Tiani Jones)

17:30 - 18:00

 Time to Network

1800

Closing Keynote
Liam Maxwell

1900

Fireside Chat with Simon Wardley
Dave Snowden, Roger Martin and Rachel Coldicutt

2000

Conference Ends

Charities and Sponsors 

Event Speakers

23+ speakers from around the world, with different skillsets and experiences that will talk and do workshops all around mapping for industries.

Map Camp should be a safe environment for all and we will do everything we can to make sure that it is.

All attendees, speakers, sponsors and volunteers at our conference are required to agree with the following code of conduct. Organisers will enforce this code throughout the event. We expect cooperation from all participants to help ensure a safe environment for everybody.

Need help?

For general assistance, please join us on Discord or direct message via Twitter - Simon Wardley @swardley or Jane Kingston @JaneKingston.

The quick version

Our conference is dedicated to providing a harassment-free conference experience for everyone, regardless of gender, gender identity and expression, age, sexual orientation, disability, physical appearance, body size, race, ethnicity, religion (or lack thereof), or technology choices. We do not tolerate harassment of conference participants in any form. Sexual language and imagery is not appropriate for any conference venue, including talks, workshops, parties, Twitter and other online media. Conference participants violating these rules may be sanctioned or expelled from the conference without a refund or compensation at the discretion of the conference organisers.

The less quick version

Harassment includes offensive verbal comments related to gender, gender identity and expression, age, sexual orientation, disability, physical appearance, body size, race, ethnicity, religion, technology choices, sexual images in public spaces, deliberate intimidation, stalking, following, harassing photography or recording, sustained disruption of talks or other events, inappropriate physical contact, and unwelcome sexual attention.

Participants asked to stop any harassing behaviour are expected to comply immediately.

Sponsors are also subject to the anti-harassment policy. In particular, sponsors should not use sexualised images, activities, or other material. Booth staff (including volunteers) should not use sexualised clothing/uniforms/costumes, or otherwise create a sexualised environment.

If a participant engages in harassing behaviour, the conference organisers may take any action they deem appropriate, including warning the offender or expulsion from the conference with no refund.

 

If you are being harassed, notice that someone else is being harassed, or have any other concerns, please contact a member of conference staff immediately. Conference staff can be identified as they'll be wearing branded clothing and/or badges.

 

Conference staff will be happy to help participants contact hotel/venue security or local law enforcement, provide escorts, or otherwise assist those experiencing harassment to feel safe for the duration of the conference. We value your attendance.

 

We expect participants to follow these rules at conference and workshop venues and conference-related social events.

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